Free Prize Inside

Free Prize Inside

The Next Big Marketing Idea

Book - 2004
Average Rating:
Rate this:
Baker & Taylor
The author shares the secrets of creating innovative marketing approaches, explaining how to find success by building one's best ideas right into a product or service and emphasizing the importance of creativity, initiative, and strategy.

Blackwell North Amer
Remember when cereal came with a free prize inside? Even if you already liked the cereal, it was the free prize - something small yet precious - that made it irresistible. In his new book, Seth Godin shows how you can make your customers feel that way about your product or service, whatever it is.

Baker
& Taylor

The best-selling author of Purple Cow and Permission Marketing shares the secrets of creating innovative marketing approaches when traditional ones have stopped working, explaining how to find success by building one's best ideas right into a product or service and emphasizing the importance of creativity, initiative, and strategy. 75,000 first printing.

Publisher: New York : Portfolio, 2004
ISBN: 9781591840411
1591840414
Branch Call Number: 658.8 GOD
Characteristics: xii, 239 p. : ill. ; 19 cm

Opinion

From the critics


Community Activity

Comment

Add a Comment

There are no comments for this title yet.

Age Suitability

Add Age Suitability

There are no age suitabilities for this title yet.

Summary

Add a Summary

There are no summaries for this title yet.

Notices

Add Notices

There are no notices for this title yet.

Quotes

Add a Quote

There are no quotes for this title yet.

Explore Further

Browse by Call Number

Recommendations

Subject Headings

  Loading...

Find it at BPL

  Loading...
[]
[]
To Top